![]() These themes can be as silly as comic book, an animated photo album or others. Using creative graphics and options, users can do a lot in a given theme. In its templates, though, is where iMovie shines. ![]() But who is to say that your audience won’t enjoy seeing you not taking yourself so seriously? It’s been marketed as a way for families to share their videos and photos.Īs a promotional product, its uses are limited. The music is provided and each trailer template follows a central theme based on a movie trailer – be it drama, romantic comedy, action flick, etc. Trailers are a fun, cookie-cutter video creator that has an unchangeable template. And if it’s the start that gets you creating business video, go for it. In fact, in my time as an Apple employee, I saw customers create newscasts, podcasts, promo reels, wedding videos, and webinars using the simple tools of iMovie. Think of iMovie as a consumer product that can be used as a commerical product up to a certain point. Now, as a program it’s certainly limited. Apple-provided royalty free sound effects. ![]() Basic audio effects (aka audio filters).Basic color correction (aka filters) and visual effects.iMovie is unique in that Apple has been actively developing a simple video editing program into a robust content creation tool. These can include simple tools like the old Windows MovieMaker to Apple iMovie. Most computers come with video editing software today.
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